安娜教授組織了這次活動，讓學生了解廣告對我們對他人和自己的看法的影響。 當天
活動將由講座和工作坊兩部分組成。安娜教授邀請了一位藝術家和博士生——Renata Maria Gogol 來參加這次講座。 果戈理女士獲得波蘭政府頒發的 NAVA 獎學金，學習台 灣藝術。
據營銷專家估計，平均每個人每天會看到 4 000 到 10 000 個廣告。 如今，廣告不僅銷 售產品，還創造需求和社會規範。在簡短的演示中，學生將看到一些特別有害但規範化 (在社會上被廣泛接受)的圖像示例，這些圖像用於為各種產品做廣告—從奢侈時裝品 牌到咖啡或啤酒等日常雜貨。 學生將有機會發現造成不健康生活方式和紊亂身體形象背 後的模式。 為了平衡消極情緒，將討論廣告中的良好做法示例。
在提供這些基礎知識後，參與者將有機會設計自己的廣告—從時尚和生活方式雜誌中回 收圖像和文字，他們將被鼓勵創作一幅拼貼畫，以宣傳對他們真正重要的產品或價值。 會議的工作坊部分將側重於讓參與者通過創建一個對他們有代表性的形象來表達自己。 email 內容
您是否厭倦了被廣告中有害和不切實際的圖像轟炸?
想學習如何識別和對抗這些負面影響嗎?
加入我們這個發人深省、充滿樂趣的活動吧!
發現在廣告中創建不健康標準背後的模式!
Professor Anna Rudakowska 安娜 organized this event so that students can learn about the impact of advertisements on our perception of others and ourselves. The workshop will consist of two
parts: lecture and workshop. Prof. Anna invited to this lecture an artist and Ph.D. Student – Renata Maria Gogol. Ms. Gogol received NAVA Scholarship from the Polish government to study Taiwanese art.
According to estimations of marketing experts, an average person sees between 4 000 to 10 000 commercials per day. Nowadays, ads sell products and create needs and social norms. During the short presentation, students will be shown examples of particularly harmful yet normalized (widely accepted in society) images used to advertise various products – from luxury couture brands to daily groceries such as coffee or beer. Students will get the chance to discover patterns that stand behind creating unhealthy lifestyles and disordered body image. To balance the negativity, examples of good practices in advertising will be discussed.
Collage-making workshop
Afterward, provided with those basics, participants will have the chance to design their own advertisement – recycling images and texts from fashion and lifestyle magazines, they will be encouraged to create a collage that will promote a product or value truly important for them. The workshop part of the meeting will focus on letting participants express themselves by creating an image that will feel representative for them.
email 內容
Are you tired of being bombarded with harmful and unrealistic images in advertisements? Want to learn how to recognize and combat these negative influences?
Join us for this thought-provoking and fun-filled event!
Discover the patterns behind creating unhealthy standards in advertisements!
Design your very own ad! Promote a product or value that truly matters to you!
Through a collage-making workshop, we will create an image that feels representative of you. Don't miss out on this opportunity to learn how to analyze advertising critically and express yourself creatively!
Registration form: https://forms.gle/JabvJVnYgq3gTBa66
P.S. The maximum number of applicants is 10 people. If you are interested, please register as soon as possible.
If you have any problems, please contact us over LINE:
Line ID: jim0958609639 // laura22alonzo